Credit given where credit is due
The past seven days are a bit foggy for me. I somehow managed to accumulate 40hrs of work time by the end of Tuesday; I'll have over 64hrs by the end of the week. I haven't worked this many hours since my team in Boston launched the 2005 Pontiac.com site. But this hard work and lack of sleep, by both myself and quite a few of my fellow co-workers, actually happens to be for a good cause.
Working for a marketing agency, you don't often hear that. But this project is different; it doesn't want you to buy anything. It wants you to sell your amazing idea, whatever it may be, on how you can help change the world if you were handed up to $5 million dollars.
Introducing The Members ProjectSM, an exciting new initiative that brings American Express® Cardmembers together to do something good for our world. Join fellow Cardmembers to dream up, and ultimately unite behind, one incredible idea. On August 7, American Express will bring it to life with up to $5 million. Will you send vital vaccines to India? Sponsor schools in the inner city? Or fund a next generation hydrogen car? The possibilities are endless. The decision is yours. Visit membersproject.com.
Now, I have to give credit where credit is due. This is one amazing move by AmEx in leveraging the strength of their Cardmembers to create positive change in the world and get people thinking about how they can make a change themselves.
Not only am I proud to have been a part of this project, I am also a proud American Express Cardmember. Unfortunately, I can't participate (gotta make sure we're keeping it fair!!). So, someone get out there and submit an extra idea for me. And while you're there, you can see and experience some of the amazing stuff I get to do at work.
So save the world. And don't worry... no cheerleaders are involved. <wink>
